How many books will I sell?

No one–no one–can reliably predict the sales of any title. That’s why the
flexibility of short-run digital printing is so valuable to publishers. You can
economically print smaller first editions, and reprint as demand materializes.
The publisher’s promotional efforts will drive demand, and Itasca Books
will ensure availability and fulfillment. Actual sales will depend on many
factors including competition, a clear and focused PR campaign, and
willingness to explore every possible sales avenue.